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John Zeratsky

Designer and investor; co-founder of Character Capital and co-author of Sprint, Make Time and Click.

At a glance

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Key facts

Character Capital
Co-founder and general partner1
Google
Joined through the FeedBurner acquisition (2007); led design for AdWords Editor and DoubleClick Search; YouTube from 2010 (YouTube Channels)1
GV (Google Ventures)
Partner, 2011 to 2017; helped create the Design Sprint with Jake Knapp1
Books
Sprint, Make Time and Click, with Jake Knapp2
Lives
Milwaukee1

Roles

Before

Part of until 2017

Google (designer at Google and YouTube (joined with FeedBurner), then partner at GV 2011 to 2017) source on Google

Connections

Sources

  1. John Zeratsky: About (opens johnzeratsky.com)
  2. Character: Our Team (opens character.vc)
  3. Lenny's Podcast: Rapidly test and validate any startup idea with the 2-day Foundation Sprint (from the creators of the Design Sprint) (13 July 2025) (opens lennysnewsletter.com)

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