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Person

Alistair Croll

Co-author of Lean Analytics and Just Evil Enough; founder of FWD50.

At a glance

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    Key facts

    Books
    Lean Analytics (co-author); Just Evil Enough, with Emily Ross (late 2024)1
    Conferences
    Chaired O'Reilly's Strata and UBM's Cloud Connect; founded FWD501
    Year One Labs
    Ran the incubator1

    Sources

    1. Lenny's Podcast: Just evil enough: Subversive marketing strategies for startups | Alistair Croll (author, advisor, entrepreneur) (3 November 2024) (opens lennysnewsletter.com)

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